City of Seguin gets ‘real’ with slogan

As the city of Seguin looks to build on a future of prosperity, it decided to spruce up its image with a new slogan — It’s real!

“City council and staff wanted to create a cohesive identity for the city to embrace and use to market us in a competitive way,” Public Information Officer Morgan Ash said. “We used our branding company to research what makes Seguin great and help us package it to tell our story. We want to be consistent in our messaging to build a positive reputation of the city.”  READ MORE...